Photography Studio
Explore Desire
Private, discreet.
Operations and systems professional with more than 20 years of experience across ecommerce, inventory coordination, distribution, CRM workflows, customer operations and digital product development. Supported a high-volume Amazon retail catalog exceeding 100,000 SKUs and has hands-on experience connecting product data, inventory, fulfillment, billing and customer service. Known for identifying fragmented processes, organizing information and translating operational goals into practical workflows, dashboards and business systems.
Professional experience
Photography/Marketing Director— North Mountain Media
Developing DesertRio, a side project addressing gaps in the gift-certificate market through digital gifting, merchant CRM, lifecycle tracking and automated commerce.
- Define product architecture
- data relationships
- operational workflows
- user roles
- reporting needs
- testing standards and release priorities across a production PHP/MySQL platform.
- Coordinate technical
- product
- customer
- marketing and business workstreams while maintaining requirements
- dependencies
- QA
- documentation and implementation follow-through.
- Turn fragmented customer
- merchant
- campaign
- ownership
- claim
- redemption and reporting processes into structured and repeatable systems.
- Maintain implementation checklists
- data dependencies
- release validation and documented QA across ongoing product development.